Marketing Automation intelligence

Find companies using Marketing Automation technologies

Explore 154 Marketing Automation products used by 2,987,844 tracked companies, identify relevant accounts, and connect with decision-makers. Technology counts are approximate estimates. Product install bases may overlap and should not be summed as unique companies.

10Listed technologies
GlobalTarget account coverage
CustomFirmographic filters
B2BDecision-maker targeting
TECHNOLOGY USER INTELLIGENCE

Know who uses Marketing Automation technologies

Build targeted prospect lists around the technologies relevant to your sales strategy.

Technology install base

Identify accounts using products and services in this category.

Company intelligence

Segment accounts by industry, geography, employee size, and other available firmographics.

Decision-maker contacts

Reach relevant IT, operations, and business stakeholders with available professional contact data.

TECHNOLOGY LANDSCAPE

Marketing Automation technologies

Explore technology names in this category. Company-usage figures are shown where available.

#1

HubSpot

1,081,186tracked companies36% market share
#2

ActiveCampaign

275,219tracked companies9% market share
#3

Intercom

165,331tracked companies<5% market share
#4

Yahoo Dot Tags

160,730tracked companies<5% market share
#5

Adobe Dynamic Tag Management

137,822tracked companies<5% market share
#6

Tealium

136,721tracked companies<5% market share
#7

Omnisend

101,610tracked companies<5% market share
#8

AVADA

86,139tracked companies<5% market share
#9

Campaign Monitor

70,447tracked companies<5% market share
#10

Pardot

76,620tracked companies<5% market share

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Technology counts, where displayed, are source-linked estimates. Product install bases may overlap and should not be summed as unique companies.
BUYER INTELLIGENCE

Find accounts researching Marketing Automation solutions

Combine technology usage with relevant buying signals to prioritize your target accounts. Signal availability varies by dataset.

Research activity

Relevant technology topics and account-level research.

Buying-stage context

Prioritize accounts using available evaluation indicators.

Marketing AutomationTechnology migrationTechnology evaluation

Account

Identify companies

Topic

Understand interest

Stage

Prioritize research

Contact

Find buying roles

SAMPLE OUTPUT

From technology users to target accounts

Combine technology and firmographic data to build a qualified prospect list. The example below is illustrative, not actual customer data.

AccountTechnologyResearch topicTarget roles
Example Company AHubSpotTechnology evaluationIT leadership
Example Company BActiveCampaignPlatform migrationTechnical decision-makers
Illustrative records only; no live intent or account claims are made.

Buyer intelligence fields you can request

Account & firmographics

Company, website, industry, location, employee and revenue ranges.

Technology environment

Products and services identified within the technology stack.

Research signals

Relevant topics and available activity indicators.

Buying committee

Relevant stakeholders and decision-making roles.

Contact data

Available business contact details for outreach.

Sales prioritization

Custom filters to focus on best-fit accounts.

Turn technology signals into a target account list

1

Select technologies

2

Choose intent topics

3

Apply ICP filters

4

Activate outreach

Ready to target Marketing Automation buyers?

Tell us which technologies, countries and company profiles you want to reach.

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Frequently asked questions

What is Marketing Automation?

Software to automate marketing tasks such as email, campaigns, lead scoring and customer journeys.

Which marketing automation products are most widely used?

HubSpot, ActiveCampaign and Intercom lead this list.

Can I get companies using just one product, like only HubSpot?

Yes, request a custom list filtered by that technology.

Can I filter by location, company size, industry, or buyer role?

Yes, by those firmographics and relevant marketing roles.

Do counts add up to unique companies?

No, install bases may overlap and should not be summed.